How do you bring a vision to life? 

Successfully communicating a design ideas to clients can be tricky, It is not just the look but the feel that needs to be portrayed, to evoke an emotional response with our clients. After all, it's their space, their workplace and somewhere they can be happy to call home. They are spending a majority of their week working in these spaces so we want them to fall in love with it.

We've deliberately recruited to ensure we nurture the talent and capability to produce all our rendering, from modelling to animation, completely in house. We never outsource. Not only do we benefit from a rich blend of design disciplines (and perspectives) under one roof - when you come to iDEA you know what we have to offer from day one.

Looking at 2D plans and elevations can make it hard to visualise how the space is going to look - even with samples and mood boards - so creating a 3D representation of the space is extremely important in making important decisions quickly and effectively. Don’t like those chairs? How about these? Will that green feature wall clash with the carpets? We can take a look.

This is type of communication is not just for the client though, it is used by the designers from the outset to work up their ideas and see their vision come to life before any heavy work is done. It is used to make decisions on layouts, textures, finishes and furniture.

The nature of the design process often means a lot of change - be it materials finishes or furniture. The goal is to ensure designers and clients can make sure that the whole design works in harmony.

Kai & Liam

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